ZEE5 introduced the premiere of Akshay Kumar starrer Raksha Bandhan on fifth October. Written by Himanshu Sharma and Kanika Dhillon and directed by Aanand L. Rai, the movie stars Akshay Kumar, Bhumi Pednekar, Sadia Khateeb, Deepika Khanna, Smrithi Srikanth and Sahejmeen Kaur in outstanding roles and Amardeep Chahal, Seema Pahwa, Neeraj Sood, Abhilash Thapliyal. , Manu Rishi Chaddha in supporting roles.
Akshay Kumar starrer Raksha Bandhan to premiere on ZEE5 on October 5
Produced by Zee Studios, Cape of Good Films and Colour Yellow Productions, the movie chronicles the journey of Lala Kedarnath, the eldest and solely brother of 4 sisters who guarantees his frail mom on her deathbed that he’ll get married solely after he fulfils the duty of marrying his sisters into appropriate properties first. What follows is Lala’s arduous efforts in accumulating the funds for his sisters’ marriages, battling hurdles on the private entrance whereas upholding his household integrity. However, Lala’s duty in direction of his sisters stands as an enormous barricade for his and Sapna’s (Bhumi Pednekar) love story to take off.
‘Raksha Bandhan’ is a narrative that celebrates household values, togetherness, love, even sacrifice however most significantly, it’s a story that celebrates one of the vital treasured and distinctive type of familial bond – That between a brother and his sisters! The film is on this touching sibling bond story that turns right into a social commentary with participating and highly effective anti-dowry sentiments. And now, with its World Digital Premiere on ZEE5, the movie might be accessible to viewers throughout 190+ international locations. So, get set for the premiere of this coronary heart-warming story on fifth October.
Manish Kalra, Chief Business Officer, ZEE5 India stated, “We at ZEE5 have always believed in bringing forth real and relatable stories from across the country and with the World Digital Premiere of ‘Raksha Bandhan’, we are elated to continue that trend of showcasing witty, endearing, and impactful storytelling. In today’s fast-paced world, we barely find the time to connect with our loved ones and ‘Raksha Bandhan’ serves the right opportunity to bring families together for a heart-warming story on togetherness and sibling camaraderie.”
Akshay Kumar stated, “As an actor and producer, I believe in backing stories that are imbibed in our core values and that resonate with the nation. Raksha Bandhan is an important family film that will evoke feelings of togetherness and oneness and that will unite families while making them laugh, cry and think. I am glad that ZEE5’s strong reach will help the film reach out to more people across the world”.
Aanand L Rai stated, “Raksha Bandhan is a movie entrenched in Indian values and customs and there is a big appetite for such a film across the world. So, with this film’s World Digital Premiere on ZEE5, I am glad that Raksha Bandhan will reach a wider audience across 190+ countries who will relate to its central theme of sibling bond and love. This film is sure to lift people’s spirits and bring them closer and I can’t wait to see that happen”.
ALSO READ: EXCLUSIVE: Is it POSSIBLE to make a film like OMG Oh My God in today’s times? Director Umesh Shukla gives an interesting answer on the 10th anniversary of the Akshay Kumar-starrer
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