Categories: Winner

Scientific Games’ Newest Self-Service Technology is Modernizing Retail and Growing Sales – La Fleur’s Lottery World

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Scientific Games broadcasts that the corporate’s new PlayCentral Powered by SCiQ retail know-how has elevated instantaneous sport self-service gross sales a mean of 19% at taking part Pennsylvania Lottery retailers. Scientific Games credit the gross sales enhance to the mixing of its ground-breaking SCiQ analytics and stock administration software program to the corporate’s award-winning PlayCentral terminals and further customer-facing sport capability. The superior know-how from Scientific Games provides lotteries unprecedented entry to real-time information and industry-leading analytics to optimize sport portfolio administration, stock management, advertising and marketing and promotions.

Amanda Hess, Store Manager, Rite Aid #245 – 326536 (PHDS)stated, “PlayCentral Powered by SCiQ is a revolutionary improvement for the growth of our lottery business. It gives us professional presentation of games for players, ease of loading games for retailers, has additional game capacity, and this helps better manage lottery as a category in our store. With the new data and reporting, its driving a closer partnership with retailers and the Pennsylvania Lottery.

Donna Prince, Store Manager, Sheetz – 314318, stated, “Lottery sales have been amazing, and the terminal is well accepted by our players. We like how easy it is loading Scratch-Off games and reports that we understand and utilize. Our reconciliation process is extremely easy with the new system.”


PlayCentral Powered by SCiQwith a capability of as much as 40 video games per unit is now put in at over 1,000 areas and is scheduled to broaden to further Pennsylvania retailers by the tip of the 12 months. With a retailer community of 10,000, the Pennsylvania Lottery is ranked No. 5 on the planet for immediate sport gross sales.

Drew Svitko, Executive Director for the Pennsylvania Lotterystated, “Our goal is to keep our players’ favorite Pennsylvania Lottery Scratch-Off games stocked and available wherever they play. With consumers’ increased use of convenient self-service across all retail in the past several years, the real-time data and expanded bin capacity benefits of PlayCentral Powered by SCiQ comes at the perfect time.”

Scientific Games’ PlayCentral line of self-service lottery terminals are extremely regarded within the U.S. lottery panorama. During the pandemic, Sӓchsische Lotto-GmbH, a number one German lottery superior self-service for gamers with PlayCentral terminals. In 2019, Scientific Games received international Walmart Supplier of the Year for Product for the corporate’s PlayCentral 54 items that have been developed for the large field retailer’s self-service checkout areas.

Pat McHugh, CEO for Scientific Gamesstated, “This level of strategic data was previously not available to lotteries, and these initial results are impressive. Advancing our PlayCentral terminals with SCiQ provides the Pennsylvania Lottery and its retailers with actionable insights to optimize game management, control inventory and marketing efforts in real time. Combining this real time analytics advantage with expanded game capacity, these new terminals are already proving they can increase self-service lottery sales.”

In addition to retail know-how, Scientific Games at the moment supplies the Pennsylvania Lottery with gaming know-how throughout its complete retail and digital video games portfolio, the Scientific Games Enhanced Partnership program for immediate video games portfolio administration, the record-breaking iLottery program and CRM providers.

Scientific Games supplies retail and digital video games, know-how and providers to 130 lotteries in 50 international locations across the globe, together with almost each North American lottery.

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